Box Office: ‘Star Wars: Rise Of Skywalker’ Is The First $1 Billion Disappointment

  • 6 months   ago
‘Star Wars: Rise Of Skywalker, Star Wars, Qatar day, qatar day news, Qatar day International News

The Rise of Skywalker will pass $1 billion this week, and while it has performed under expectations since Christmas, the raw numbers show that audiences will still show up for Star Wars.

Walt Disney and Lucasfilm’s Star Wars: The Rise of Skywalker earned an additional $15.1 million in its fourth weekend of release, dropping 56.2% from last weekend’s $34.5 million weekend gross. To wit, this is the third consecutive weekend drop above 52% since the film opened with $177 million in mid-December.

Two grim stats, at least in terms of legs: It took the second-worst fourth-weekend drop for any $100 million-plus opener, behind only Batman v Superman: Dawn of Justice which fell 61% in its fourth Fri-Sun frame alongside the $103 million launch of The Jungle Book. Second, for what it’s worth, the film’s fourth-weekend gross represented a 91.4% drop from its $177.383 million opening weekend. That’s not a record for a major opener (Dawn of Justice’s $9 million fourth-weekend gross represented just 5% of its $166 million debut), but it’s not great.  

The ninth episode in the Skywalker has still earned a strong $478.2 million in 24 days of domestic release. Its weekend-to-weekend drops are close to Captain America: Civil War, which earned $408 million domestic from a $179 million opening after becoming Marvel’s most frontloaded movie. Absent the holiday break period, which gave Rise of Skywalker two weeks' worth of weekdays that played like glorified weekends, we may well have had a Star Wars Episode IX that earned under $400 million domestic and (presuming a 48/52 split) under $850 million worldwide. 

Civil War’s $15.3 million fourth-weekend gross (during Memorial Day) represented around 8.5% of its $179.3 million opening weekend from May of 2016. Once upon a time, I figured the advantageous holiday calendar would allow Rise of Skywalker to outgross Last Jedi. I figured the movie would at least work as polished and crowd-pleasing meat-and-potatoes entertainment, think Force Awakens or Jurassic World. Instead, the holiday blitz period merely prevented the poorly-reviewed Star Wars sequel from ending with an under-$500 million domestic total.  

Source: Forbes

Comments